Customer reviews are evaluations or feedback provided by customers who have purchased and used a product or service. These reviews typically include:
Rating: A numerical score (usually out of 5 stars) that summarizes the customer’s overall satisfaction with the product or service.
Description: Written feedback where customers detail their experience, highlighting what they liked or disliked about the product or service.
Pros and Cons: Often listed separately, pros are the positive aspects of the product/service that customers appreciated, while cons are the drawbacks or areas needing improvement.
Usage Context: Some reviews mention how the product/service was used, which can provide context for future customers considering a purchase.
Recommendations: Many reviews conclude with whether the customer would recommend the product/service to others, based on their experience.
Verification: On some platforms, reviews may include verification that the reviewer actually purchased the product or service, ensuring authenticity.
Additional Information: Depending on the product or service, reviews might include specific technical details, comparisons with similar products/services, or advice for potential buyers.
Customer reviews are valuable for prospective buyers as they offer insights beyond advertising claims, helping them make informed decisions.
